Samsung on Sunday launched two new fashions of its flagship Galaxy smartphone line on the annual gala for the cell world, the Cellular World Convention in Barcelona, Spain.
Each telephones have comparable options, however one, the Galaxy S7 Edge, has a 5.5-inch show, the identical dimension because the iPhone 6s Plus.
The models have curved screens that help quad HD decision, in addition to a slight curve on the again, making them simpler to carry.
To appease complaints concerning the battery lifetime of the earlier Galaxy technology, the models have obtained energy boosts. The S7 Edge has a 3,600-mAh battery, a soar from the S6 Edge’s 2,600, and the S7 has a 3,000-mAh energy provide, whereas the S6’s battery was solely 2,550.
As well as, the models are water and dirt resistant, help microSD storage, and run on Android 6.0 Marshmallow.
Samsung additionally has made some modifications within the Galaxy’s digital camera. It has decreased the variety of megapixels on the shooter’s sensor to 12 from 16, however elevated the dimensions of the pixels, which ought to enhance the digital camera’s efficiency in low mild circumstances.
The pixels within the new Galaxy fashions are 30 % bigger than these within the iPhone 6s Plus, 1.4 micron in comparison with 1.22 micron for Apple.
Each Apple and Google have gone the fewer-but-bigger-pixel route with some success, so Samsung’s rivals have already got executed among the shopper schooling concerning the transfer.
“It’ll work so long as they body it by way of greater pixels get extra mild,” mentioned Daniel Matte, an analyst with
Bigger pixels additionally make it simpler to include into every pixel autofocusing know-how, which permits the digital camera to take sharper photos quicker.
“Autofocus is de facto quick now — almost instantaneous wherever throughout the picture,” Matte advised TechNewsWorld.
“That is been in DSLRs and high quality cameras for some time, and now it is migrated to the smartphone market,” he added. “That is an enormous enchancment.”
“They seem to be a good enchancment over earlier variations, however they don’t seem to be groundbreaking,” mentioned Bob O’Donnell, founder and chief analyst at
“There’s no one characteristic that is a killer and can massively transfer the needle out there,” Matte mentioned.
“One of the best addition they made was including Qualcomm’s Snapdragon 820, which in sure use instances doubles the efficiency,” Patrick Moorhead, principal analyst at
, advised TechNewsWorld.
For customers who preorder both of the brand new cellphone fashions as much as March 18, Samsung is providing a candy deal: a free Gear VR headset.
Will the lure of a free VR headset assist increase preliminary gross sales?
“There’s not that a lot content material on the market for VR, so it is extra of a gimmick at this level,” Technalysis’ O’Donnell advised TechNewsWorld.
“They are going to incent individuals to attempt VR,” mentioned
Analysis Director Brian Blau.
“It is a good incentive in the event you’re serious about doing VR with a Samsung cellphone,” he advised TechNewsWorld. “Past that, it is not going to vary the image for general smartphone gross sales.”
Samsung, as properly different smartphone makers, would very very like to vary the present image for smartphone gross sales.
“We’re seeing a lengthening of improve cycles for smartphones and development is slowing. It is going to be laborious for anybody to do properly within the smartphone market within the subsequent few years by way of development,” Canalys’ Matte mentioned.
“As telephones mature,” he continued, “they grow to be ok for most individuals, so it is harder to promote them.”
In the USA, one other issue contributing to longer improve cycles is the phasing out of cellphone subsidies.
“Now that persons are paying full worth for his or her telephones, they need them to last more,” O’Donnell mentioned.
“Lifetimes are extending past two years, so simply as we noticed lifetimes prolong for PCs, we’ll see them prolonged for telephones,” he added.
Nonetheless, Canalys is predicting one other double-digit development 12 months for smartphones this 12 months. Globally, it predicts smartphone shipments will crack 1.5 billion in 2016.
“Regardless of turbulence for sure distributors and international locations,” it famous in a report launched Monday, “the trade will nonetheless develop by over 10 % this 12 months because of new alternatives.”