The Windows mobile working system nonetheless pales in comparability to iOS and Android once you have a look at total market share. However one Seattle VC nonetheless believes Microsoft will become a viable third OS inside three years.
Talking at a WTIA TechNW event final week, Tom Huseby shared some ideas on the opportunity of a third working system to compete with the opposite two giants.
Huseby, a former wi-fi exec now affiliated with three enterprise capital corporations — together with the mega-fund Oak Funding Companions and the Seattle early-stage investor Voyager Capital — mentioned that it will take Microsoft three years to get Windows at a 10 p.c market share in the mobile OS house. Presently, Windows solely has about three percent.
Former Qpass exec and present Zettics CEO Sterling Wilson didn’t fairly agree with Huseby. Although he’d “like to see a third or fourth OS,” Wilson thinks iOS and Android have an excessive amount of momentum.
“I hate to be fatalistic however I believe iOS and Android are it,” he mentioned. “Microsoft has not executed nicely with its Windows product. … I don’t understand how you get a [third OS] when you have already got 95 p.c of the market lined. I’m undecided how that occurs in the near-term until somebody comes up with a new concept that simply wow’s everybody.”
Wilson did observe, nonetheless, that the suppliers like AT&T and Verizon would like to see one other OS as a result of “having to cope with Apple day-after-day is a ache in the ass.”
Huseby added that Microsoft must “do extra for the event group than they do proper now.”
“They’ve a super financial base to push off and they should spend a lot of that on the developer group,” he mentioned. “There are commonplace apps that don’t run on Windows Telephones they usually have to repair that. They had been nice with the developer group on Windows; I don’t know why they haven’t used the identical experience to go after the cellphone enterprise.”
Ultimately, Huseby mentioned it gained’t actually be concerning the working programs or telephones. He believes all apps and providers will ultimately run over an Web-Protocol homogeneously related community.
“There’s a lot of stuff on the market that gained’t care [about the OS], as a result of it will be HTML5, a net protocol that rides on prime of any OS,” Huseby mentioned. “And the OS that isn’t appropriate with an app is the one which suffers, not the app.”
The dialog begins at 23:00 in the video beneath.