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Sonos raises prices for majority of products amid supply chain crunch

Sonos has introduced that many of its audio system shall be getting a worth enhance, starting from $10 extra for its portable Roam, to $100 extra for its Arc soundbar. The corporate says that the value will increase are making good on a promise it made throughout a name with traders final month, and that the will increase could be going into impact on Sunday, September twelfth. (We’ve reached out to Sonos to make clear if there’s a selected time the rise will occur.) You may see a desk with all the value adjustments under.

During its earnings call, Sonos cited each supply and demand components in its determination to boost prices. In a press release to The Verge, the corporate mentioned it’s “at all times assessing market dynamics — together with demand, supply chain, part prices and the aggressive panorama.” This appears to suggest that the current chip shortage has one thing to do with these worth will increase, not less than partially. That might additionally suggest that the elevated prices shall be round for some time: some industry leaders predict that the scarcity, which has affected cars, consoles, and computer systems, will final not less than by subsequent 12 months, if not past.

Sonos’ announcement doesn’t give customers loads of time to determine whether or not they need to buy one of the corporate’s audio system earlier than the prices go up.
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