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Stats: Windows consumer sales down 21% in U.S. since Windows 8 launch
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Stats: Windows consumer sales down 21% in U.S. since Windows 8 launch

Stats: Windows consumer sales down 21% in U.S. since Windows 8 launchUnit sales of Windows PCs and tablets to shoppers in the U.S. are down 21 % since the Windows 8 launch a month in the past, in contrast with the identical interval final 12 months, in keeping with new numbers launched this morning by the NPD Group market analysis agency. NPD notes in a news release that Windows 8 pill sales “have been nearly non-existent, with unit sales representing lower than 1 % of all Windows 8 system sales thus far.”

The PC market general has been struggling this 12 months, so the declines are a continuation of that development and an indication that Windows 8 isn’t but offering a elevate to the U.S. consumer PC market.

One caveat: NPD’s numbers don’t embody sales of Microsoft Floor. Microsoft is promoting its new pill completely in its personal retail and on-line shops for now.

One vivid spot, in keeping with NPD analyst Stephen Baker: “The robust efficiency of Windows 8 notebooks with touchscreens, the place Windows 8 actually shines, presents some motive for optimism. These merchandise accounted for six % of Windows 8 pocket book sales at a median value of $867 serving to to re-establish a premium phase to the Windows consumer pocket book market.”

Within the month since its launch, Windows 8 represented 58 % of Windows system sales to shoppers in the U.S., in contrast with 83 % for Windows 7 through the comparable time interval following its launch three years in the past. A troublesome back-to-school buying season will get a part of the blame, leaving plenty of Windows 7 stock for retailers to promote over the previous month.

Earlier this week, Microsoft disclosed Windows 8 sales figures for the primary month since the working system’s debut, asserting that 40 million licenses had been bought to companies and shoppers worldwide. A report on Nov. 16 by longtime Microsoft watcher Paul Thurrott mentioned Windows 8 sales have been properly beneath Microsoft’s inner projections, citing an nameless supply.

Right here’s the full rundown from NPD.

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