Entertainment

The battle over ‘.sucks’: Is it big business vs. the people or just greed?

The Web frenzy that has Microsoft, Taylor Swift and others buying the rights to domains like “.porn” and “.grownup,” now has a brand new battle in the fray over “.sucks.”

As reported by the Washington Submit, the Web Company for Assigned Names and Numbers, or ICANN, is now “asking the U.S. and Canadian governments to find out whether or not the non-public firm that manages .sucks is breaking the regulation by jacking up the costs model homeowners should pay for their very own .sucks websites.”

In keeping with WaPo, the firm, Vox Populi, is reportedly growing costs, as much as 250 instances, for companies to purchase their “.sucks” domains. In the ICANN letter, the org said that it “could search treatments in opposition to Vox Populi if the registry’s actions are decided to be unlawful,” however “ICANN’s potential to behave in opposition to Vox Populi is proscribed,” officers instructed WaPo. “As a result of ICANN will not be a regulatory company and its settlement with Vox Populi doesn’t deal with its pricing or business mannequin.”

And whereas critics are calling it “predatory” pricing, Vox Populi is popping it right into a free speech challenge, and even made a video with a number of scenes of Martin Luther King Jr. and getting Ralph Nader to remark: “The phrase ‘sucks’ is now a protest phrase,” Nader says in the video. “And it’s as much as the people to provide it extra that means.”

What do you suppose? Ought to big companies pay extra for his or her .sucks domains?

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