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The New Rule of Marketing and PR

The New Rule of Marketing and PR

The New Rule of Marketing and PR 7th Edition – How to Use Content Marketing, Podcasting, Social Media, AI, Live Video and Newsjacking to Reach Buyers Directly.

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information!

The 7th edition of The New Rules of Marketing & PR has been completely revised and updated to present more effective methods and strategies than ever. The new content shows you how to harness AI and machine learning to automate routine tasks so you can focus on marketing and PR strategy. Your life is already AI-assisted. Your marketing should be too! Still the definitive guide on the future of marketing, this must-have resource will help you: For professionals, entrepreneurs, business owners, and professors alike, this pioneering book offers actionable strategies that can be implemented immediately.

The New Rules of Marketing & PR once again brings you all the hottest insider tips so you can confidently market any product, service, or idea—for a fraction of the cost of traditional marketing and PR programs.

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